Kids. Dancing. Smiling. Participating. Fundraising.
Adventure Dash wanted a promotional video to get schools to say YES to its fundraising program. With competition in the market, the video needed to grab attention, showcase the ease of the fundraiser and highlight the end results. Adventure Dash’s marketing agency, Bullpen Marketing, contacted VideoEnvy to put together this video. Through a series of calls, we put together a game plan of the story we wanted to tell. Bullpen Marketing turned over the project to VideoEnvy.
On a beautiful, sunny day, we traveled to a small Texas town to capture the school’s final day of the program. Our 4-person video production crew included a producer, a videographer with two cameras, a drone pilot / photographer and assistant. We grabbed the footage and conducted interviews with adults and students throughout the day.
After on-site production, VideoEnvy scripted together the piece and began creating graphics to reflect the Adventure Dash brand. Our post-production included all video graphics, editing and music.