When you want a great video testimonial, we recommend going to the client’s location and capturing the day-to-day operations to see how your product or service positively impacts the work. Houston’s Liquid Frameworks wanted to show how Dover Artificial Lift is using its Field FX product. Prior to production, we worked with the Liquid Frameworks team and Dover Artificial Lift to understand messaging, tone and goals. We provided a preparation package including questions for the interview subjects and tips on how to prepare.
We shot on location in Houston with a producer and videographer for a half-day. Not only did we capture great interviews, but we were able to get action-packed shots. In post-production, we designed video graphics to emphasize key talking points.
The final video was shown during Liquid Framework’s annual Field FX conference.