Watch how you can create more engagement for your brand or organization by using calls to action in your video.
Have you ever watched a video and you love the product or the service the company is offering? And you get to the end, and there’s nothing to tell you what to do next. There’s no contact information, no website, no form to fill out – and the sales process falls flat.
Don’t make that mistake on the next video you create. Make sure you add a Call to Action graphic at the end of your video. Tell the viewers what you want them to do.
You can even add a link on some platforms, or add other videos that you want them to watch, and always make sure that, in your description, you put all of that information as well. If you’re not sure what to put on your Call to Action graphic, then you’ve missed a critical step in video production, and that’s called the pre-production. Check out our blog to find out more about what that is and why it’s critically important.
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